CURATING LUXURY FOR THE DISCERNING TRAVELLER

Bootique: Boots’ new Christmas pop-up

Bootique: Boots’ new Christmas pop-up

Whether you want to create a little romance or have a cosy night in, ‘The What To Buy The Person You’re Heels Over Head Bootique’ will be a unique pop-up full of exciting products and experiences that will turn your love life upside down.

Located on Greek Street, Central London, the Bootique is open for just one week from 20th until 26th November. Visitors will be invited to walk into a world of romance, featuring a vertically inverted bedroom that brings a new perspective to all things love. The unique upside-down shop also presents the opportunity for a playful photo experience. Couples can visit, browse and buy their loved one a Christmas present from the broad range of products available at Boots.

Nov 20th 2019
Angela Tabor
Beauty
Bootique2.jpg

This year’s Christmas campaign from Boots UK focuses on how hard it can be to find the right gift for the different people in your life. This experiential Bootique will be the first in a series of curated pop-ups that will appear across the country. 

In addition to the experiential Bootiques, Boots is launching hundreds of Bootique gift edits, curated around different personalities and interests. They will appear in Boots stores, as well as online and on social media channels. For those who cannot make it to the pop-up, the product collection will be available to customers nationwide in over 350 Boots stores and online in the run-up to Christmas. 

‘The What To Buy The Person You’re Heels Over Head With Bootique’ is open Wednesday 20th from 12:30pm until 7:30pm and Thursday 21st, Friday 22nd and Saturday 23rd 12:30pm until 8:30pm. The store is open from 12pm to 6pm on Sunday 24th. On the final two days of the pop-up, Monday 25th and Tuesday 26th, the store will be open from 12:30pm until 7:30pm. 

For more information on the Bootique and future pop-up stores click here.

Boots Bootique, 59 Greek Street, London, W1D 3DZ

 

Images courtesy of Boots

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