This year’s Christmas campaign from Boots UK focuses on how hard it can be to find the right gift for the different people in your life. This experiential Bootique will be the first in a series of curated pop-ups that will appear across the country.
In addition to the experiential Bootiques, Boots is launching hundreds of Bootique gift edits, curated around different personalities and interests. They will appear in Boots stores, as well as online and on social media channels. For those who cannot make it to the pop-up, the product collection will be available to customers nationwide in over 350 Boots stores and online in the run-up to Christmas.
‘The What To Buy The Person You’re Heels Over Head With Bootique’ is open Wednesday 20th from 12:30pm until 7:30pm and Thursday 21st, Friday 22nd and Saturday 23rd 12:30pm until 8:30pm. The store is open from 12pm to 6pm on Sunday 24th. On the final two days of the pop-up, Monday 25th and Tuesday 26th, the store will be open from 12:30pm until 7:30pm.
For more information on the Bootique and future pop-up stores click here.
Boots Bootique, 59 Greek Street, London, W1D 3DZ
Images courtesy of Boots