CURATING LUXURY FOR THE DISCERNING TRAVELLER

THE PERSONAL TOUCH

THE PERSONAL TOUCH

From bespoke chess sets and customised car interiors to monogrammed yoga
mats and handmade shoes, purveyors of luxury can make their mark on just 
about anything these days. And when it comes to forging an emotional 
connection between owner and prized object, London, with its expert
 crafts people, heritage fashion brands and pioneering retailers, has all the
 creative solutions.

Take Royal embroiderers Hand & Lock, for example. No one produces a monogram
 quite like its team of specialist embroiderers. Founded in 1767, it is where
 Savile Row shirt makers including Gieves & Hawkes and Turnbull & Asser send 
their client’s shirts to be initialled. As do ready-to-wear designers such
as Olivia von Halle, Tom Ford and Ralph Lauren. 
Production director, Jessica Pile, who at just 25 is the youngest female
 director in Hand & Lock’s 247-year history, believes the explosion in
 monogramming is a reaction against poor-quality, disposable fashion.


”By monogramming an item, it becomes personal to you and your taste,” says
 Pile. “These days, we get all kinds of requests – from embroidering hidden 
messages into the lining of ties to placing initials on the pockets of
 jeans, iPad cases and card holders.” 
It’s a far cry from the early days of monogramming when an embroidered
 initial or name tag was required to identify a shirt in a busy boarding
 school or shared laundry.



www.carreducker.com | www.carolinegroves.co.ukwww.davidlinley.com | www.handembroidery.com
www.louisvuitton.co.uk | www.thenewcraftsmen.com | www.tumi.com

Mar 22nd 2018
Craftsmanship